eCom Analyst - SEO @ DICK'S Sporting Goods - Coraopolis, PA

eCom Analyst - SEO


The eCommerce Search Engine Optimization (SEO) Analyst will identify opportunities through data and analytics in which he/she can drive more Website traffic and revenue to dickssportinggoods.com. The ideal candidate will work with the Manager of eCommerce SEO, to design, understand and execute the SEO strategy. The SEO Analyst will report data findings to the Sr. SEO Analyst and the SEO Manager through written recommendations regarding priority pages, areas of opportunity to increase keyword rankings and areas to improve traffic and revenue. The SEO Analyst will also develop and distribute reporting specific to Organic search.
RESPONSIBILITIES:
  • Work closely with our data and analytics platforms to identify areas of opportunity, which can increase traffic and revenue to the Website, then communicate these opportunities to the SEO team.

  • Develop reports for the SEO, leadership teams and other business areas to gain buy-in for SEO projects and report on progress of SEO.

  • Optimize the Website through SEO best practices, including keyword research, "SEO" tag optimization and content optimization.

  • Educating other eCommerce members on SEO and responding to their inquiries and ad hoc projects.

Qualifications

  • 1-3 years of Search Engine Optimization experience (SEO)

  • Omniture experience is a plus

  • Majestic SEO Toolset experience is a plus

  • HTML and CSS familiarity is a plus